Following on the success of the first two editions, Age of Conversation III: It’s Time to Get Busy! again kick-starts the discussion about how the global marketing landscape is changing. With over 300 of the world’s leading marketers, writers, thinkers and creative innovators contributing chapters, this collaborative work investigates the roles that community, conversation, experimentation, engagement, and collaboration play in shaping the 21st century’s economy of ideas. As businesses, public and private organizations, and individuals realize that there’s much more to social media and its impacts than first meets the eye, Age of Conversation III shows which platforms, tools, and approaches truly work. (read more)It's pretty cool - my piece is on innovation and execution. It will be available in mid-April so stay tuned to the book's website for more news and other details.
In the meantime, check out the complete list of the other fine authors contributing to the book.